AI Tools to Amplify Your Impact as a Coach, Leader or Wisdom Keeper
As most people now know, I am BIG into AI. ChatGPT is basically my BFF, MidJourney is my go-to for creative visual magic, and Otter.ai is the brain-to-text translator that turns my chaotic thoughts into something coherent (and occasionally even profound).
If you’re a coach or wisdom keeper juggling the art of inspiring others, running a business, and maybe—somehow—finding time to eat lunch (although let’s be real, lunch is non-negotiable around here), AI tools can be the support system you didn’t know you needed.
Let’s explore some incredible AI tools that can help you amplify your impact, streamline your work, and free up time to focus on what you truly love: changing lives and, let’s be honest, journaling, grounding in nature, pulling oracle cards, or brewing up a ritual cup of cacao or matcha while you do it.
1. Content Creation and Storytelling
Use these AI platforms to brainstorm blog topics, draft content, or write engaging social media posts that reflect your voice. They can save time on routine tasks while keeping your messaging aligned with your mission.
Example Use: Draft blogs about sacred leadership, create email sequences for retreats, or write ceremony invitations.
• Canva Magic Write:
Integrated within Canva, this AI tool helps you generate engaging captions, headlines, and descriptions for visual content.
Example Use: Combine beautiful graphics with meaningful messaging for Instagram or newsletters.
• Canva Presentations:
Use Canva’s AI tools to create visually stunning coaching tools, presentations, and client-facing materials.
Example Use: Design goal-setting templates or motivational slide decks for workshops.
• Descript:
A powerful tool for podcast and video creators. Use its AI features to transcribe, edit, and repurpose content with ease.
Example Use: Turn your podcast episodes into blog posts or create shorter clips for social media.
• Audacity (Podcast Creation):
A free and user-friendly audio editing tool to record and edit podcasts. Perfect for creating professional-sounding audio without breaking the bank.
Example Use: Edit your podcast episodes, add intros/outros, and fine-tune your sound for an engaging listener experience.
2. Course Creation
• Kajabi:
An all-in-one platform for creating, hosting, and marketing online courses, coaching programs, memberships, and more.
Example Use: Build a self-paced course on sacred leadership or create a membership site for your wisdom-keeper community.
• Teachable + AI Tools:
Use Teachable to design courses while incorporating AI tools like ChatGPT to help with lesson scripting or content outlines.
Example Use: Develop a structured course on self-leadership with AI-assisted content creation.
3. Personalised Offerings and Recommendations
• Typeform + AI:
Create interactive quizzes or forms powered by AI to help your audience find the best programs, ceremonies, or content for their needs.
Example Use: Build a “What Kind of Wisdom Keeper Are You?” quiz to connect people with your tailored offerings.
• Crystal Knows:
An AI tool for personality insights, helping you tailor your communication style to resonate better with clients and collaborators.
Example Use: Adjust your tone in client interactions based on personality insights.
4. Photo and Video Editing
• Lightroom and Photoshop:
Industry-leading tools for professional photo editing, helping you perfect your visuals with precision and creativity.
Example Use: Edit brand photography, retouch images, or create promotional graphics for your coaching programs.
• Adobe Premiere Pro:
A professional-grade video editing tool for creating polished and impactful video content.
Example Use: Produce long-form videos, online courses, or promotional materials with cinematic quality.
• CapCut:
A quick and user-friendly tool for short-form video editing, perfect for creating social media reels or TikToks.
Example Use: Add subtitles, transitions, and effects to short videos promoting your workshops or insights.
5. Creativity and Inspiration
• MidJourney or DALL·E:
AI-powered visual creation tools that generate stunning artwork, perfect for brainstorming ceremony designs or creating visuals for your teachings.
Example Use: Design unique graphics for your rituals, book covers, or online workshops.
• Soundraw:
Generate royalty-free music using AI to match the tone and energy of your ceremonies or meditative offerings.
Example Use: Create ambient music for guided meditations, podcasts, or workshops.
6. Scheduling and Workflow Automation
• Notion AI:
Organise your thoughts, track projects, and brainstorm ideas with the help of AI-powered suggestions.
Example Use: Create templates for ceremony planning, coaching sessions, or content calendars.
• Zapier:
Connect and automate workflows between different apps, reducing the need for manual admin tasks.
Example Use: Automatically send a welcome email to new workshop attendees or sync your event sign-ups to a CRM.
8. Knowledge Management and Research
• Elicit:
An AI research assistant that helps you find answers to complex questions and summarise academic research.
Example Use: Dive deeper into topics like sacred leadership, psychology, or sustainability to enrich your teachings.
• Otter.ai:
Use this transcription tool to record and transcribe client sessions, ceremonies, or workshops.
Example Use: Turn session recordings into actionable insights or educational resources.
9. Marketing and Visibility
• Lumen5:
Transform blog posts or articles into engaging videos with AI assistance.
Example Use: Turn your wisdom-filled blogs into shareable short videos for YouTube or Instagram.
• SEMRush or Surfer SEO:
AI-powered SEO tools to help your blogs and website rank higher in search engines, making your wisdom accessible to more people.
Example Use: Optimise a blog on sacred leadership to reach your target audience.
10. Financial and Impact Tracking
• Fathom AI (for Finance):
Simplify financial management with AI tools that help track income, expenses, and forecasts for your wisdom-keeping business.
Example Use: Monitor revenue from retreats, courses, and offerings.
• Metabase:
An open-source tool that uses AI to track metrics like attendance, engagement, and growth across your platforms.
Example Use: Analyse which programs or offerings resonate most with your audience.
AI as the Starting Point, Not the Finished Product
Here’s the thing about AI: it’s not some magical end-all-be-all solution. It’s your starting point, your creative springboard, and your brainstorming buddy—not the polished masterpiece. The real magic happens when you take what AI gives you and infuse it with your voice, your vision, and your unique perspective.
The more you train AI—and yourself—to communicate clearly and effectively, the better the output you’ll get. It’s like having a really smart assistant who needs clear instructions to shine. Want it to sound like you? Feed it examples of your tone. Want it to help you brainstorm ideas? Prompt it with detailed context and specific questions.
For example, I never let ChatGPT write something without making it mine. For blogs, most of the time, I'm busy when an idea strike, so I record my voice with otter.ai, then later I share my ideas with ChatGPT and ask it to restructure them into a blog. And then what it produces, I tweak, reword, and sprinkle in my humour (and sometimes a pinch of sass 💁♀️) to make sure it sounds like me. AI might lay the foundation, but the final product is all yours.
Think of it like this: AI is the recipe, but you’re the chef. It might tell you the ingredients, but you decide the flavours, the plating, and the special sauce. The more you practice, the easier it becomes to create something that’s 100% you, with a little AI assist in the background.
AI is here to support you, not stress you out
If in doubt, literally just ask AI which tools are best for you to use and how to optimise your business. The beauty of these tools is that they can help you figure out what will work best for your unique needs. Don’t get overwhelmed—you don’t need to use them all at once! Start with one or two that resonate most with your current goals and build from there.
For context, I only use about half of these myself, as they are the ones that suit my business and that’s plenty to amplify my impact, save time, and keep things running smoothly. The key is to choose what feels aligned with your work and let the rest wait until you’re ready.
AI is here to support you, not stress you out—so let it do the heavy lifting while you focus on the soulful, creative, and transformational work you love. Whether you’re coaching clients, leading communities, or building a legacy, these tools can help you work smarter, reach more people, and create a bigger impact.
Your work is soulful, creative, and deeply human—and with the right tools, it can ripple even further into the world. So, grab your tea (or matcha, if that’s your vibe), let AI handle the heavy lifting, and get back to doing what you do best: inspiring transformation and creating magic.
In Creativity & Connection
Rosie x
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